Tsingtao Beer AI Advertisement Detailed Storyboard
"The Taste of Time, Always the Same"
📌 Style Reference: Johnnie Walker "The Man Who Walked Around The World" (One-shot technique + seamless transitions + cinematic quality)
📌 Ad Duration: 60 seconds
📌 Core Message: Tsingtao Beer, unwavering quality across generations
📌 Cinematic Techniques: Seamless transitions + cinematic lighting + detailed shot composition
📌 AI Generation Focus: Characters, settings, camera movements, and lighting effects to ensure fluidity and immersive storytelling
📜 Detailed Storyboard
📍 Scene 1: Embarking on a Time Journey (10 seconds)
🔹 Setting: A modern metropolis at night, a bustling street outside with hurried pedestrians and flashing car lights.
🔹 Character: A young man (around 30, dressed in a suit, a business professional) sits at the bar, rotating a bottle of Tsingtao Beer in his hand, with a calm expression.
🔹 Lighting Atmosphere: Warm yellow lighting on the wooden bar counter, the city neon lights in the background intertwining, subtly forming the digits "2025."
🎥 Camera Movements:
Close-up (bottle): His fingers gently trace the bottle’s surface, water droplets slowly slide down, light reflections dance on the glass.
Slow-motion (opening the bottle): He gently pops the cap, foam surges, and delicate bubbles rise.
Seamless transition (time flow): As the foam overflows, the image gradually blurs, and the golden beer swirling backward transitions into Tsingtao in the 1930s.
📍 Scene 2: Tsingtao in the 1930s (10 seconds)
🔹 Setting: A traditional Tsingtao tavern, dim oil lamps casting warm light, wooden tables and chairs exuding an aged feel, vintage posters blending Chinese and Western styles hanging on the walls.
🔹 Character: A refined gentleman (around 40, wearing a long robe) raises his glass with friends, the same glass as in the previous scene. Nearby, a group of German men wearing hats sip beer while conversing quietly.
🔹 Lighting Atmosphere: A nostalgic warm tone, soft lighting, slight film grain effect to evoke historical depth.
🎥 Camera Movements:
Medium shot (atmosphere): Customers laugh and chat, waiters busily serve fresh Tsingtao Beer, the aroma of malt lingers in the air.
Close-up (raising the glass): The gentleman gently lifts his glass, foam perfectly cresting at the rim, slightly swaying.
Seamless transition (time shift):
He takes a sip and slowly places the glass down.
The moment the glass touches the table, the wood grain subtly changes, transitioning to a 1970s local tavern.
📍 Scene 3: 1970s Local Tavern (10 seconds)
🔹 Setting: A small roadside restaurant, yellowed walls adorned with portraits of Chairman Mao and propaganda posters from the 1970s. People sit on wooden benches, drinking from large mugs, engaging in hearty conversations.
🔹 Character: A group of workers (ages 30-50), dressed in blue overalls, having just finished a hard day’s work, raising their glasses in celebration.
🔹 Lighting Atmosphere: A slightly vintage filter, warm hues, lively but not overly saturated.
🎥 Camera Movements:
Wide-angle (atmosphere): Workers laugh heartily, patting each other’s shoulders, drinking enthusiastically, while a classic song plays over an old radio.
Close-up (beer mug): One of them raises his glass boldly, beer foam spills over, dripping onto the wooden table.
Seamless transition (time change):
The beer foam rises, the camera focuses on the bubbles ascending, transforming into twinkling light specks.
The frame darkens, the glowing specks morph into modern city lights, transitioning to a high-end restaurant in 2025.
📍 Scene 4: High-End Restaurant in 2025 (10 seconds)
🔹 Setting: A sleek, upscale restaurant with a stylish glass wine cabinet displaying various liquors. In the background, skyscrapers and city lights shimmer brilliantly.
🔹 Character: A sophisticated woman (around 30, in professional attire), lightly clinking glasses with a client, her gaze firm and confident.
🔹 Lighting Atmosphere: Soft overhead lighting illuminates the table, reflections from the glass creating an elegant effect, modern and refined.
🎥 Camera Movements:
Close-up (pouring beer): Beer slowly flows from the bottle into the glass, foam forming distinct layers, the golden liquid refracting the ambient light.
Medium shot (toasting): The two gently clink glasses, exchanging smiles, signaling trust. In the background, the cityscape reflects in the restaurant’s windows.
📍 Finale: The Taste of Time (5 seconds)
🎥 Camera Movements:
The frame freezes, a gentle sea breeze sweeps by, water droplets sliding off the bottle’s surface.
The image gradually darkens, leaving only the Tsingtao Beer logo, as a voiceover softly plays:
“Tsingtao Beer, The Taste of Time.”
The logo fades, ending the advertisement.
🎵 Background Music
✅ Soft string ensemble intro (modern bar scene) → Slow-paced vintage jazz (1930s) → Lively folk music (1970s) → Modern electronic beats (high-end restaurant) → Warm acoustic guitar (sunset beach scene).
✅ Enhanced sound effects: Bottle opening, beer pouring, foam bubbling, glass clinking, enhancing immersion.
✅ No narration throughout the ad, only the final voiceover:
“Tsingtao Beer, The Taste of Time”